Offering chu-hi that meets customers’ needs
The year 1984 marked the stunning launch of Takara Can Chu-Hi. Since that initial launch, Takara has continued to use its solid technology and specially selected shochu, fruit juices and water to enhance the quality of these extremely popular products. Takara Can Chu-Hi has remained a major hit for over two decades.
In March 2006, we launched the Takara Shochu Highball, a canned chu-hi that has the sought-after taste of the original Shochu Highball, the inspiration for chu-hi that originated in downtown Tokyo in the late 1940s. The Takara Shochu Highball features a dry taste that is perfect with meals and provides extra drinking options to our customers.
In addition, we continue to develop and nurture high-quality products that meet our customers’ diverse needs such as Takara Can Chu-Hi Jika-Shibori, with the careful selection of fruit from only the best growing areas and the most effective fruit pressing techniques. |
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