Providing Information to Customers
 Customer Service on our website
In March 2006, we established a Customer Service (in Japanese only) on the Takara Shuzo website. The page provides answers to frequently asked questions.
Takara Shuzo’s website offers a variety of information useful to customers, such as information on the sake-brewing process and searchable recipes that use Takara Shuzo’s seasoning products. |
Product improvements resulting from customer suggestions
| Making caps easier to open |
 For caps for Takara Hon-Mirin “Junmai” (1-l, 600-ml and 300-ml PET bottles) and Takara Ryori-no-tame-no Seishu (1-l PET) we adopted a tamper-proof model. But after receiving complaints from customers that the cap did “not open easily” and “was difficult to use,” we changed the cap to one which is easier to open. The tamper-proof function, though, has been retained. |
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Initiatives in Universal Design
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Adopting Universal Design
To prevent unintentional alcohol consumption, in 1995 we became the first alcoholic beverage maker in Japan to add Braille lettering for “alcohol” to the tops of our Takara Can Chu-Hi drinks. In 2002, we also adopted this labeling, also for the first time in Japan, for the plastic caps of alcoholic products in paper packaging.
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Can top with Braille
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Braille cap
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Initiatives in Universal Printing
Taihei Printing Co., Ltd., one of the Takara Group companies, is endeavoring to create “universal printing,” or user-friendly printing, which incorporates the perspective of universal design into printed matters.
From now on, we will verify what inconveniences or problems exist when we produce new printed material or revise existing printed material, thereby we will provide only printed material that pays reasonable consideration to as many people as possible. |
Taihei Printing received the Miyako Universal Design Grand Prize.
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