When the Consumer Is “iki-iki” (Happy), We Are “iki-iki”.
All our activities start with the consumer’s needs.
1. We will cooperate with our partners, and take the initiative in improving the quality of work.
2. We will always be inquisitive and promote reform.
3. We will honor our professional skills and develop confidence and pride.
4. We will use our unique ideas in discussions, never shrinking from constructive conflicts.
5. We will always be alert for information and lose no time in taking on challenges towards achieving our goals.
6. We will take responsibility for what we do and say, abide by the laws and social morals and create harmony with nature.
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